/Chinese Digital Marketing
WeChat Marketing in China
If you are planning on doing business in the Middle Kingdom, WeChat marketing in China is more or less a must. This super-app, which is basically used by every Chinese citizen as…
12 min read
China Marketing Insights
Notes from the ground in China.
Strategy, platform shifts, and lessons from working with global brands in the Chinese market.
/Chinese Digital Marketing
Xiaohongshu Influencer & Social Marketing
Reaching millennials and Gen-Z youth with xiaohongshu influencer and social marketing has never been more engaging. Xiaohongshu aka RED is THE social commerce platform to engage…
8 min read
/Business Negotiation
Chinese Business Culture
Understanding Chinese business culture opens high-potential avenues for your brand in the Middle Kingdom! In this blog article by China Gravy, your China online marketing company…
13 min read
/China B2B Connections
China Distributors for Launching Your Brand in China
China distributors are a great way for Western brands to enter the Chinese market and test the environment before setting up a comprehensive online and offline presence in the…
10 min read
/Chinese Digital Marketing
Baidu Ads Manager: Set up Baidu PPC Ads
The Baidu Ads Manager in the Baidu PPC account is the one-stop place to research trends and create a variety of Baidu promotion/search ads for China’s most popular search engine –…
10 min read
/Brand Localization
All You Need to Know About Mobile China Payment Systems
Mobile China Payment Systems are more popular than ever. To be precise, the fintech industry is booming. Today, there are around 900 million unique mobile payment users in China…
6 min read
/Chinese Digital Marketing
7 Chinese Outbound Travel Trends in 2022
Discover the latest Chinese outbound travel trends impacting industries beyond tourism. More and more vacationers find themselves shopping or connecting with brands in new ways…
11 min read
/China Business Development
Marketing Research in China to Expand Your Business
Marketing research in China is an exciting first step to lift the potential of the Chinese market. Are you an entrepreneur or business owner of a startup, SME, or established…
9 min read
/China Business Development
Inside Daigou E Commerce – Accelerate Your Business in China
Have you heard of Daigou? By now, it’s no secret that the e commerce sector is booming. In 2018, consumers worldwide purchased goods worth 2.86 trillion USD on the web. Meaning…
7 min read
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