/Chinese Digital Marketing
The China Mobile App Market
The China mobile app market is very different from the rest of the world. Due to the Great Firewall of China and a large variety of different Android app stores, the availability…
8 min read
China Marketing Insights
Notes from the ground in China.
Strategy, platform shifts, and lessons from working with global brands in the Chinese market.
/Chinese Digital Marketing
How to Use WeChat like a Pro – WeChat Features & Functions
How to use WeChat is one of the most frequently asked questions our China experts at China Gravy receive. That’s why we’ve decided to put together a practical article showing and…
9 min read
/Chinese Digital Marketing
Working with Chinese Influencers to Market your Business in China
In today’s world, you can’t get around marketing with Chinese influencers when using digital marketing in China to reach your target audience. Having a presence in the Middle…
15 min read
/Chinese Digital Marketing
Create Facebook Ads for Real Estate to Target Chinese Buyers
Are you ready to learn how to create Facebook ads for real estate to target Chinese buyers? With digitalization conquering every part of our lives, a modern website combined with…
14 min read
/Chinese Digital Marketing
WeChat Design Guidelines – Create Engaging Posts & Articles
WeChat design guidelines are sought-after to maximize the impact of a business brand on China’s super-app for everything! Social marketing is a great way to increase your reach…
7 min read
/Chinese Digital Marketing
6 Chinese Streaming Platforms to Amplify Your Business
The video hosting aspect of most Chinese streaming platforms means that your brand can reach millions of internet users in China and around the world. Short videos are an…
7 min read
/Chinese Digital Marketing
WeChat Marketing in China
If you are planning on doing business in the Middle Kingdom, WeChat marketing in China is more or less a must. This super-app, which is basically used by every Chinese citizen as…
12 min read
/Chinese Digital Marketing
Xiaohongshu Influencer & Social Marketing
Reaching millennials and Gen-Z youth with xiaohongshu influencer and social marketing has never been more engaging. Xiaohongshu aka RED is THE social commerce platform to engage…
8 min read
/Chinese Digital Marketing
How Pinduoduo Works
Pinduoduo has emerged as one of the most talked-about e-commerce platforms in China in recent years — known for its ultra-low prices and group-buying model. It has gained massive…
9 min read
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